Performance-Driven Design ..

Architect Neri Oxman is the polymath MIT Media Lab fellow who graced the cover of the fastcompany Most Creative People issue for her work tearing down the traditional walls in architecture and engineering. Here she discusses her notion of a new design mindset that is performance-focused and indifferent to disciplinary boundaries.

She is the founder of MATERIALECOLOGY, an interdisciplinary design initiative expanding the boundaries of computational form-generation and material engineering. Named one of Fast Company’s “100 Most Creative People in Business,” Oxman investigates the material and performance of nature in an effort to define form itself.

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